سرفصل‌های دوره EPM

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Design Theme

12ساعت کارگاه حضوری

  • Introduction to Product Management
  • The difference between B2B & B2C Product Management
  • Roles & Responsibilities in product team
  • PRD
  • User Research- B2B Users
  • B2B Personas & Empathy Maps
  • MRD
  • Product vs. Project vs. Service
  • Enterprise Product Design
  • Data Analytics & Product Design

Tech Theme

7.5 ساعت ویدئو آموزشی 4 ساعت کلاس آنلاین
  • An overview of the most common terms and buzzwords that developers throw around daily.
  • An entire module dedicated towards coding fundamentals. A prerequisite to the rest of the course.
  • Learn about the different kinds of tests, including: unit testing, integration testing E2E testing, and quality
  • Understand the fundamentals of how user interfaces (like browsers, and mobile devices) interact with servers.
  • Using Git and GitHub, learn about how developers keep track of different versions of the application they’re building.
  • Understand where and how all of our application data is stored.
  • The best ways to make our application more performant.
  • Go through an entire deployment process and the tools involved.
  • A few things that are important to know, but don’t fit in any other module.
  • We tie everything that we learned in previous modules into a real-world application.

Business Theme

35 ساعت ویدئو آموزشی

22 ساعت کلاس آنلاین با مدرسان

10 ساعت کارگاه (کارگروهی 6 نفره)

  • Methods in Research & Analytics
  • Market Research
  • Market Segmentation
  • Go to market strategy
  • Product Market Fit
  • How to obtain & Apply Domain Knowledge
  • Collaboration Skills: Developing Others & Stakeholder Management
  • Product Vision
  • Product Strategy
  • The Magic of Making MVPs & Development Process
  • Enterprise Product Roadmaps
  • OKRs, Measuring Success & KPIs
  • Enterprise Pricing
  • Fundamentals of Product Finance
  • Product Cash Flow Management
  • Going to Product Life Cycle & Portfolio Management
  • Product Quality Management
  • Growth Hacking in Theory
  • Growth Hacking in Practice
  • Advanced Growth Hacking

Soft Skills Theme

16 ساعت کارگاه آنلاین و حضوری

  • Look at the methods for making accountability work.
  • Discuss where our attempts to create accountability cause problems.
  • Develop insight into the ambiguities which inevitably surround accountability.
  • Learn techniques to enable candid conversations.
  • Practice candid conversations.
  • Appreciate how you can personally contribute to a culture of candor.
  • Reflect on how well you know yourself.
  • Consider how you relate to others at work.
  • Determine how you can support others in increasing their emotional intelligence.
  • Learn to expect conflict in a team and value it as a rich resource for creativity.
  • Reflect on your own conflict management style and how it might be having an impact on your teams.
  • Explore skills for successful conflict management, and discuss with your colleagues how you might apply them in your work.
  • Improve your observation skills.
  • Appreciate how you observe the world and interpret events.
  • Understand how this impacts your managing.
  • Understand what dialogue is and how it differs from other forms of communication.
  • Practice specific behaviors that can help us move towards a more dialogue-based way of communicating.
  • Consider ways of cultivating dialogue as a sustained organizational practice.
  • Reflect on how you relate to others as their boss.
  • Explore some classic managerial pitfalls in regard to influencing others.
  • Determine how you can strengthen your influence by working on your competence and character.
  • Understand the importance of going beyond formal work relationships towards more personalized, open ones.
  • Appreciate that adaptive moves, not formal plans or solutions, may be the most effective in the face of complexity.
  • Practice leading with humility while jointly exploring one of your own organizational issues.